What a ride!
Engen’s The Making Of has been one of those experiences that stretch your thinking, sharpen your creative instincts, and remind you why we do this thing called creativity in the first place. We were challenged, pushed, and inspired, not just to make beautiful work, but to solve real human problems with ideas that have weight.
This time, we’re rolling with Volkswagen, tasked with solving a business challenge for VW Fleet Services. Not just an ad brief… a business idea. A solution that touches operations, customer experience, and efficiencies. The whole ecosystem!
This is the kind of brief where design thinking meets entrepreneurship!
Shout out again to our judges, Simlindele Manqina – CPRP and Heidi Brauer CM(SA), for putting us through our paces. And a big thank you, as always, to Allon Raiz and the entire Raizcorp for bringing us on the journey!
View Katlego’s post here
